Generate Goodwords

Tucked within the fabric of any nonprofit organization — words.

Grants

Campaign letters

Donor communication

Brochures

Marketing slogans

Public relations

Donor and board relations

→ Be sure to Generate Goodwords. ←

A FEW TIPS

Be sure your words make a personal connection.

Do your donors know your organizational leadership?  If not, why not?

Let others edit your written work.  A draft is merely a draft.

Brevity is good, usually.

Put real effort into written communication — it shows.

Create a memorable message within brochures, letters, websites.

Include visuals within written documents when possible.

Quotes are effective.

Do your words suggest action; will they stimulate the reader to support the cause?

Organize your message so the reader doesn’t have to work too hard.